Health and Wellness

The Health and Wellness sector covers products and services that help people maintain and improve their physical, mental, and emotional wellbeing, beyond conventional medical treatment, including fitness, nutrition, complementary medicine, beauty, and wellness travel. Rising health awareness, busier lifestyles, and an emphasis on prevention are driving strong demand for wellness services. The sector supports healthier and more productive populations and is closely linked to healthcare, tourism, beauty, and consumer goods.